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CAC Payback Calculator (Months to Recover CAC)
Months to recover CAC using monthly gross profit per customer.
CAC Payback Period
Months to recover CAC using gross profit per customer
Estimated payback
5.0 months
FAQ
What is CAC payback period?
CAC payback is the number of months it takes to recover your customer acquisition cost from gross profit.
How do you calculate payback?
Payback (months) = CAC ÷ (Monthly ARPU × Gross Margin).